Fashion Newbie: Oh my love (literally!)

I'm normally opposed to shopping with new brands i'm unfamiliar with especially when it comes to online shopping, whilst the vast majority of my purchases are made through the internet (Who am I kidding? My wardrobe is like a Missguided showroom) but there's always the question of quality, delivery etc To me shopping with new brands is like meeting someone new (Yep I'm serious about where I shop!) You need to get a feel for the brand, see how they communicate with you and effectively create a trusting relationship with the brand where you trust them enough to send them money in exchange for the products that they have on offer. HOWEVER recently after scanning through multiple magazines on a moderately "basic weather" day I continued to find myself fantasizing about multiple items of clothing that were from the website ohmylovelondon.com and after discovering that they had recently teamed up with Jeffrey Campbell and added his collection to their online store I felt inclined to take a look! With an outstanding collection and low prices to match I was dissapointed that I hadn't visited this website much earlier. Here are some of my favourite pieces from ohmylovelondon.com which I'm sure you will be seeing in my posts very soon: